SXSW 2025: What we’re paying attention to

TechCrunch will be on the ground in SXSW 2025-the annual technology, music, jokes and film conferences, which began on Friday in Austin, in search of a jitzist of the i-Centric era.

Yes, we have already created a sentence and AI’s entrance. And why not? The huge SXSW schedule depicts a rapid scan that AI is at the center of Austin – and worldwide. It is important to note that this year it seems to be emphasized on how AI is being applied to the real world, not just imagination as to what it might be.

SXSW reflects the technical ecosystem working on the founders and supporters. And it often matches the hype cycle. They had a moment on autonomous vehicles, scooter mania, crypto, psydedellics – SXSW.

The technical part of the annual event began on Friday and continued through March 7. The conference begins with several tracks that read the Creator Economy, Culture, Startups, Health and Medtech and Energy in the field of interest in TechCrunch. The AI ​​track officially begins on Sunday, but it is already making Camos. For example, Signal President Meredith Whitaker, who was interviewed on the stage on Friday, called Agent AI as threat of protection and privacyAnd a health expert warned that it could It is dangerous to be very dependent on AI for the people for the peopleThe

Space and quantum computing like Deep Tech will also make its marks on the show, such as climate, durable – Rivian founder and CEO RJ Scoringj The keynote is March 11 – and transport.

The autonomous vehicles are back, but this time they are on the street – not just a conversation in a panel. In the beginning of this week, Uber and Wemo have turned on a Robotuxi service The so -called “Uber on Wemo” robotuxi service is available for any public member of the Uber account in the so -called “Uber on Wemo”. And you better believe that TechCrunch will appreciate those robots and talk about what they think with the human Uber drivers.

TechCrunch VCS, founders and industrial experts will also talk to SXSW that the technology world is adjusting to the Trump administration and of course to get the new look for the next new. New We will also focus on numerous original notes and interviews with technology and business illumination, especially D-Wave Quantum, Qualcomm President and CEO Crysto Aman, Founder of Kolsal Biosoce and Arm Hash’s Alan Bartz of Arm CEO.

Don’t worry, we’ll have some fun too.