Streaming viewership exceeded cable and broadcast combined for the first time last month, report says

Streaming services have surpassed both cable and network television in total philosophy in the United States for the first time in May A new report From Nilson.

Last month, streaming services are as 44.8% of all television philosophy, the biggest part of them so far. Nilson has discovered that the total viewership for cable and network television was 44.2% of all television philosophy.

When compared to 2021, the use of streaming has increased by 71%, while the broadcast has decreased by 21%and only decreased by 39%.

The report also showed that YouTube took the crown for the highest audience with 12.5%. Netflix has followed 7.5% of the total viewer for the month.

Nilson has noted that free streaming services have been a major driver of the overall success of streaming: PlutTV, Rocu Channel and Toby May are considered 5.7% of the total TV watch.