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This article is part of the FT’s Financial Literacy and Inclusion campaign. Joint Contemporary appeal with a magical breakfast
Since the Financial Times launched its first seasonal appeal 20 years ago, a common theme has run through our philanthropic efforts.
In the past, campaign partners have focused on a variety of good causes, but we’ve often been linked to charities that help feed and educate young people: CamfedOur charity partner supporting women’s education in Africa, B WaterAid And Action against hungerIt aims to deal with more existential threats.
This holiday season, we combined long-standing interests in nutrition and education. FT’s domestic charity FLIC (The FT’s Financial Literacy and Inclusion Campaign) worked together. Magic breakfast A twin focus for common appeal: The critical difference a healthy diet makes to a healthy school breakfast in youth learning. And learning financial life skills is a critical difference in empowering young people to lead successful lives.
With the support of FT readers, Magic Breakfast aims to raise over £100,000 to expand the provision of free school breakfasts and accelerate FLIC’s Financial Education for Schools programme. The campaign will last until the end of the month and you can make a donation ft.com/donate. If you haven’t donated yet, please consider supporting our work. Individual and corporate donations would be greatly appreciated.
In a troubled world, there are many worthy causes that we can all support – from charities that support those in war zones or alleviate natural disasters to those that provide support to those in need.
The work of FLIC and Magic Breakfast, which I lead, does not aim to compete with such important causes. But they don’t get more grounded than the efforts of our charities, fighting for better ways to support future generations. as a Articles from this current appeal He explained, there is a growing awareness all over the world – from Finland to the Indonesia – Nutrition in schools makes a big difference in future life.
by us FT view To launch the appeal, we highlighted a recent report by the UK’s Institute for Education Policy, a think tank. found Children under five who experience food poverty have poorer math skills and higher cognitive development. We followed that analysis. Dirty food problem – and related levels of obesity – painful children. A healthy eating trend at Hackney’s Mandeville Primary School has been a resounding success, with deputy head Khaltoom Yusuf reporting that the children “have more energy”.
Good financial education initiatives have had little impact. A year after rolling out our curriculum, FLIC is in over 600 schools across England, with plans to roll out across the rest of the UK by 2025. Buy now, pay later loans for fixed-rate mortgage deals and tax-incentive savings – as consumers shop online more and more, it’s important. Scams that often start on social media platforms.

Support the financial literacy and inclusion campaign Common contemporary appeal with a magical breakfast
According to Lucy Kellaway, veteran FT journalism lecturer and FLIC trustee; Found in Manchestershe attended FLIC’s lecture on the financial dangers of online gaming, rapt and left armed with a valuable lesson. “I can’t think of many 50-minute lessons I’ve given in my entire teaching career that have had such a cut-and-dried outcome,” she said.
FLIC wants to see the teaching of everyday finance regularly around the world and has submitted to the UK Government the latest England Curriculum evaluation For that matter. As the charity expands its work to adults, including the armed forces And the NHS, it also broadens its focus beyond the UK. This year will see FLIC developing a joint program with Pratham, an India-focused education charity, to roll out a financial literacy initiative there.
As part of this year’s seasonal appeal, we are delighted to have the support of the appeal – and the work of FLIC – from key people in UK national and local government. in Video interview London Mayor Sadiq Khan Education Secretary Bridget Phillipson spoke passionately about the stigma of food poverty at A Comment text The government has pledged to expand breakfast clubs in all primary schools. As FLIC and Magic Breakfast pursue their mission to improve lives nutritionally and financially, we hope to have your support as well. Thank you.
patrick.jenkins@ft.com