Figma acquires AI-powered media generation company Weavy

Design platform Figma said today that it has acquired the AI-powered image and video generation company bin. The startup will join Figma under a new brand called Figma Wave.

Figma said 20 people from Wavey would join the company, but did not disclose the valuation of the deal. The Tel Aviv-based startup was founded in 2024 and raised $4 million in a seed round in June led by Entrée Capital with participation from Designer Fund, Founder Collective and Fiver founder Micha Kaufman.

Figma says that Weavy will exist as a standalone product for now, and in the future, it will integrate with the rest of the Figma platform under the Figma Wave brand.

Weavy’s web tools offer users pro editing tools to combine different AI models and create high quality images and videos for use in product mockups or brand styling. Users can edit these media generations by editing layers, adjusting lighting, changing colors and angles through prompts to achieve the final result of their choice.

Users start with an element like a prompt for an image generation on an infinite canvas, view the results of different models, choose an image and add another prompt for video generation, and see the different results produced by different models. At any point, users can use editing tools to change the look of the video. Designers can combine multiple prompts and models to get the output they want.

The startup offers models like Cidens, Sora, and VO for video, and Flux, Ideogram, Nano-Banana, and CDream for creating images.

“This node-based approach brings a new level of craft and control to AI generation. Outputs can be branched, remixed and refined, combining creative exploration with iteration and craft. The Weavy team inspired us with their balance between simplicity, accessibility and power. They also created a tool for a CEO to use,” Dylan Field said in a statement.

AI-powered design platforms are in demand for creating media generation and design workflow capabilities. Earlier this month, the team behind AI search platform Perplexity was acquired Sequoia-powered design platform Visual Electric. In April, Krea announced that it was Bain Capital has raised $83 million from various firms such as a16z, and abstract initiatives.