Pinterest adds controls to let you limit the amount of ‘AI slop’ in your feed

Follow the over reaction “AI slop” increases Taking users’ feeds, Pinterest on Thursday added new tools that allow users to limit how much AI-generated content they see on the platform.

Users can now personalize their feeds to limit generative AI images to selected categories, and the company says it will make its existing GenAI content labels more noticeable in the days ahead.

The site, widely used to browse and bookmark inspirational content and potential purchases, has come under fire from users. complaint about huge Uptic In GenAI content. So has the media documenting D the problemopenly Wonder if the AI ​​is already broken Pinterest or it can still be fixed.

The problem, if left unresolved, could destroy Pinterest’s reputation and, ultimately, its bottom line.

AI slop is perhaps a tougher nut to crack as more of the web fills with AI-generated content, and as the quality of AI content improves, it becomes less obvious. quote Academic literaturePinterest notes that GenAI content now makes up 57% of all online content

To address the issue, Pinterest earlier this year introduced “AI Modified” labels that will appear on images whose metadata indicates AI generation, or if Pinterest’s own systems detect that the content was AI-generated. At the time, the company said it would “soon” introduce consumer-facing tools that would allow users to choose to watch less AI content.

These tools are now available and will be available under “Refine your recommendations” in the app’s “Settings” menu.

Here, users will be able to configure whether they want to see less GenAI content in certain categories that are prone to AI-generated images, such as beauty, art, fashion and home decor. Pinterest says it will introduce more categories in the future based on user feedback. Also, if users want to change their settings, they can do so at any time.

Also, users can send feedback about AI images as they browse the site. If they see a pin that isn’t interesting due to its generative AI nature, they can tap the three-dot overflow menu and select a category to refine their preferences.

The new controls are rolling out to the website and Android first, and will roll out to iOS users in the coming weeks, Pinterest said.

“Our community is at the heart of everything we do,” Matt Madrigal, Pinterest’s chief technology officer, said in a statement about the launch. “With our new GenAI controls, we’re empowering people to personalize their Pinterest experience more than ever before – striking the right balance between human creativity and AI innovation, and ensuring that every feed inspires them the most.”