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A purely The creative machine, Sora, is new AI video app from OpenAIA game changer. Dream any scene and it will appear instantly. Freddy Krueger as a competitor on Dancing with the Stars. Mr. Rogers Tupac Shakur teaches Lyrics from the legendary rap diss “Hit ‘Em Up”.
But as great as its inventions are, Sora also has the potential for real damage.
This has been true of generative AI for as long as the technology has existed. Power of abuse is inseparable From the miracle of what genAI can create. Sora simply extends the long history of the visual medium “Extensive Fraud” Into something stranger, more alive and untrustworthy. (This angle has been the focus of nearly every story written about the app so far, and for good reason.)
“Skepticism needs to be a disposition that serves as the default for many of us as we navigate this time,” said Marlon Twyman, a quantitative social scientist at USC Annenberg who specializes in social network analysis.
OpenAI CEO Sam Altman understands the risk. He advised That Sora may have ushered in a “Cambrian explosion” of creativity for art and entertainment, but it may also “contribute to sucking us all in.” [reinforcement-learning-optimized] Slop feed.”
Sora is the future of social media and what we ask about it is more significant.
Like Vine and TikTok before it, Sora is built to be addictive. Ten second video. Infinite scroll. Users can create a digital likeness of themselves and post content (called “cameos”) by entering prompts; Uploading photos or videos from your camera roll is not allowed The app’s popularity – it surpassed 1 million downloads in its first week – is perfect for this moment of eroding truth, where truth and reason are increasingly valued. Unlike Vine and TikTok, Sora “feels like a clear sign of the current phase of social media,” Twyman said. “It’s not about people anymore.”
It’s also a growing concern among developers who say there are now too many social networking apps that have a poor understanding of social dynamics. Like Sora, they are “inherently antisocial and nihilistic,” says Rudy Fraser, its creator. blackskyCustom feed and moderation service for black users on Bluesky. “They’ve given up building real human connections and are looking to profit by supplying people with artificial connections and manufactured dopamine.”
Many would assume that Sora represents a new era of social media, but this is wrong. Sora is trying to revive our present. It’s trying to hold on to something for which people’s use is declining. “We’re definitely out of the age of hashtags, hype, and the desire for social media virality,” says Fraser.