The Monkey’s Newest Gory Trailer Is a Record-Breaking Hit

Last week, we got a fresh new look the monkey, Which was full of shocking (literal) deaths and dark humor. A lot of people seemed to like that trailer, because of neon Now marking it as a breakthrough for the indie horror scene.

According to the studio, the monkey Now holds the title of having “Most Viewed Independent Horror Film Trailer”. It hit over 43 million views worldwide within 24 hours of its launch, which later swelled to over 100 views within 72 hours. At the time of Neon’s press release, that number had risen to 109 million across all platforms and managed to beat trailers for non-indie horror hits. smile (100 million) and black phone (73 million for its first), and a second trailer for a fairly indie talk to me (23 million). It even managed to capture scenes from two trailers for the current horror hit Nosfer, Which came to 44 million and 48 million respectively.

Studios love trailer views when it comes to showing how much hype is behind their film. in of monkeys Case in point, it has a few things going for it: Based on a Stephen King short story, it comes from Osgood Perkins, who helmed Longs Last year for neon. The movie is done A huge hit And the studio’s best theatrical release to date, because it’s marketing was so dang Horrible and mischievousAnd with Nicolas Cage’s titular killer hiding what it looks like, you’re invited to see what all the fuss is about. By comparison, of monkeys The trailer looks like a riot for failing to stop Theo James from being killed by that little drummer primate, and it’s hard to argue against that sort of thing. final destination-sk slapstick.

the monkey Hits theaters on February 21, but Neon recently screened it at the fest to positive reception. Expect our review closer to publication.

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