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Elon Kasturi had long been the achievement of turning Tesla into a light of innovation, the dreamer who pushed the world into the age of electrification. However, his slide in politics – especially President Trump, and his federal government – have drawn Tesla into uncertainty.
For many of Tesla buyers, the brand has lost its progressive light. And when the musk is long Tesla was in the faceThis link has taken a negative twist because of the monitoring of the Billionaire Mass trim and elimination of federal programs Government skill departmentThe
Tesler Disappointment Show how much the brand has gone out of grace. The company has reported 336,681 delivery in the first three months of 2025, which has dropped from 2024 Q4, 495,570 and the first quarter of last year from 386,810. It’s a back off Overwhelming 2024Which saw less distribution than the year in the production delay and EV competition.
To many, the political activities of the musk have turned Tesla into a symbolic paradise. Tesla Trade-In has hit record altitude, while on the other hand sales has decreased. Foreign leaders have been calling for boycotts and since December, Automaker’s share price has lost half of its price. All the time, Protesters continue Tesla showrooms, dealerships, and even automaker brand underestimates to accelerate the stations in an attempt and with that they hope that the wealth of the musk is expected.
“They have a specific significant public image problem that is really something we have never seen before,” Kelly Blue Book’s chief editor, Shan Taka, told TechCrunch.
Even Tesla is one of the most stupid bulls, Dan Ives Begging Kasturi “Otherwise Darker Times is in favor of Tesla in order to focus less in politics and to focus on his business.”
To tackle its impact on Tesla, the musk will be at risk on its sales pitch, and perhaps Tesla is not an automaker, it is an AI company, it will comment on autonomous vehicles and humanoid robots any day.
The question is now whether the Tesla brand can recover.
There are moments below, which will continue to update TechCrunch, which is creating the idea of ​​the Tesla brand and can have a permanent impact on its future.
A muga hat on the wheel
Recent studies have shown that the political tendency of the mask has lost his customers in the Histor Tesla Base – Democrats – this shift has achieved him on the street with Republicans. A study Researchers from the University of Columbia and the University of Iowa found that Tesla’s purchase of Tesla has risen to 10.2% before Trump’s approval of Mask’s Trump.
This feeling can only increase between Trump’s musk and Tesla with his cooperation Free commercial In the White House on March 11.
‘Hang on your stock’
On the evening of March 25, an involuntary, glychi, live-stream Tesla All-Hands presents, “Kasturi” to “hang” its employees and investors. [their] The stock is “it” in spite of the feeling “like Armedon”.
“It is very difficult for people on the stock market, especially those who see in the rearview mirror, most people, imagine a future where a 10 million vehicles are five to 10 times higher than the effectiveness,” Kasturi said Now the degraded claim The existing Teslas that have hardware to become a completely self-driving vehicle with simply software updates.
He advised employees to tune this word and concentrate on creating cybercab, that would be a new priority. Cybercab is a two -seat robotaxi that has no steering wheel or pedal. Current federal rules do not allow this national vehicle to produce extensively because they do not have human control, but musk has indicated an intention to correct these rules.
He mentioned that the Cybercab production process would be a reputation of engineering, a “high-speed customer electronics line” which would go so fast … it would be able to produce a car in less than five seconds. “
During the call, Kasturi also promised to produce about 5,000 optimus robots this year, which he believed that Tesla would be the most valuable asset.
‘The moment of truth’
Suddenly on the same day as all hands, Tesla Bull Dan Ives wrote In a note that has been involved in the gastric involvement in the “brand tornado crisis for musk and tesla is leading the moment.”
“If you do not agree or agree with the day, it misses that Kasturi has made Tesla a political symbol since returning to the White House since spending 110% of the time with Dog (and not Tesla’s CEO).
Molotov cocktail and vandalized
Tesla shows showrooms, charging stations, facilities and even privately owned vehicles attack. In some cases, the damage is minimal – some spray paint and a kid car. Violence among others has begun. Dealerships were injured in bullets and molotov cocktails and were set on fire at charging stations.
The musk responded Question Why does anyone want to hurt Tesla?
Trump’s response is further indicated. He declared that the work of any violence — in which spray-paintings may be included in the Federal Government will be considered as Domestic terrorismThe
“I’m looking forward to getting a 20 -year imprisonment for what I am doing to Tesla and Tesla for a sick terrorist. They may serve them in El Salvador’s prison, which has recently become so famous for this nationally beautiful situation!” Trump told about his social media platform, true social.
As this time of writing, there are judicial categories Brings allegations against three persons Who complained to those who are responsible for the violent destruction of Tesla property.
Tesla Takedowns
Peaceful protests have begun across the country as a so -called part Tesla Takedown Movement.
The goal of this movement is to hit where the musk hits – its wallet and the source of its wealth and energy. Protesters are displaying in Tesla Dealerships and showrooms to try to discourage people from buying Tesla cars. They target Tesla owners to encourage their vehicles and Tesla stockholders to trade their shares.
Despite these demonstrations peaceful, we have begun to protest the violent counter like the guy of Florida His SUV driven in a crowd Protesters outside the Palm Beach Tesla Dealership in March.
Associated with boys
Thousands of people joined Tesla Techtown across the country last weekend last weekend. The crowd attracted a small number of counter protests in some regions Wired report Maga was mainly supporters. Among them were proud boys and members of the armed militias, far -right right extremists.
‘Roman’ salute
Speaking at a rally to celebrate Trump’s inauguration in January, Kasturi thought that many did not one, both did, Nazi saluteThe
This damage is simply the far -right German political party Afd has been widened in the middle of its history as well as the vocal support of the kasturi Sharing the anti-semitic postsThe
The staff within a short time of salute incident Estimate an image Tesla Berlin Gigafactory is a salute with the word “heel”.
Drop of European sales
The recent survey of 1,5 Germany showed 94% never buy TeslaAnd back up to sale data.
Germany is one of Tesla’s gigafactories and Tradition is one of the largest markets in the car maker. However, in February 2021, Tesla sales in the country decreased 766% of the month, only 1,220 sales for the month, compared to 6,038 in February 2021.
Tesla’s sales have decreased at the same aggressive speed across Europe. In February, Tesla’s articles across the continent Year after year 44% read, After 45% of the decrease in January.
Bidi breakthrough
Tesla is one of the largest competitors, China’s bidi charging is making significant progress. Automaker said this week that its new cars could be Be charged in five minutes, Which will give it a huge competitive edge on Tesla and actually any other EV manufacturer.
China is one of the largest markets in Tesla, but the BYD is talking to the automaker on his home turf. BYD recently Its “God’s Swear’s Eye” unveiled Advanced Driver Support System-Tesler Autopilot and FSD-It will be installed on its entire EV lineup without any additional expenses, including its ultra-$ 9,600 cigall hatchback.
Byd customers are fascinating with its high-tech range EV and hybrids and are again Tesla has surpassed the earningsThe In 2024, BYD Tesler reported $ 107 billion in revenue than $ 97.7 billion.
A old age lineup and the cybertrack recalls
Tesla has jumped with an aging lineup for years. Cybertrack was meant to be the next big bet of the automaker that proves that it is still capable of providing innovative new models. And in fact, the truck has been popular among American buyers.
Nevertheless, Tesla has issued eight restorations on cybertracks since the car was launched in November 2021. Recently, Tesla had to do Remember 46,000 cyber trucks An external steel trim on the side of the windshield is due to the trim panel that looks like it was stuck with super glue and can only leave the crust.