Google claims news is worthless to its ad business after test involving 1% of search results in eight EU markets

Have Google Report Result A test It ran out of Europe’s eight* in the market for 2.5 months in the market to remove the news from the findings for 1% of the users – the results claim that the news is basically worth the Google’s advertising business.

The search giant conducted the test because the European copyright law needs to pay news publishers to re -use their content snipts. But how much is the news showing? Google argued that publishers were “heavily” of their journalism with their business; According to the report of the tests, the original value “could not be separated from zero statistically or by the country.”

Google will expect to use this result in discussing the payment of payment with European publishers. However the technology giant is walking a complex line, as it has already been confronted Major Antitrast is fine Related to news content in recent years in France. Specifically, it was fined more than half a billion dollars than that Vision toward copyright negotiations with publishersSpecifically.

Germany’s competition authorities have dialing by verifying the components of Google’s behavior surrounding the news – and Forced the organization to changeThe So any of Google’s steps claim to minimize the impact of the Copyright Law of the European Union claims to be any action that it can land more regulatory hot water.

In fact, the company initially included French users in the news abuse test, but after the French court warned that the part of the test would be fined for breaking the previous agreement with the Antites Authority. Significantly, Google also did not test in Germany.

* Belgium, Croatia, Denmark, Greece, Italy, Netherlands, Poland, Spain