Here are five startups that are running Super Bowl ads this year

The Super Bowl weekend is here with Philadelphia AG Gols to fight the Kansas City Chiefs of New Orleans on Sunday evening. Although many people tune in super bulls for actual football, others do this for half -time performance and just do some for ads.

This year, the ad roster includes many names expecting to be seen in the Super Bowl, starting with the doritos, starting from the beer companies like Budwizer and Corses. We will also see some ads from a handful of startups.

It may seem strange for a startup, especially with limited cash flow and capital investment investors A few million needed to catch an ad slot In the big game However, sometimes marketing techniques can pay.

Colombia Business School Professor Bernard Schmint has concentrated on marketing, says Takecranch before last year’s super bull When the Super Bull is a big audience to come forward, it is often very wide for many companies to be effective. However, he added that it allows a startup to reduce their skills, which can help them stand.

“It gives you a prudent right,” Smrit said at this time. “Now I can say, ‘Oh there was an advertisement in our Super Bowl.’ It looks like you are a major player.

Here are the ads to run startups during this year’s game:

Ramp

Philadelphia Ag Gols’ Star Sakan Berkeley simply not only fintech started investor at Startup RampHe is also the company’s star First Super Bowl CommercialThe 15-second Advertisement Eric Gliman, co-founder and CEO of the Ramp, said the ball was buried in a hill of expenditure reports-it was imagined, was shot and ended within seven days.

Open

OpenAI is about to debut on his first television advertisement According to the Wall Street Journal this year’s Super Bowl, which quotes the inherent formulas. Although the details of what this ad will look like is slim, the AI ​​domination fight is not surprising as the action is heated. OpenAI rivals anthropologists advertised a five-second last year that just said “Claud is AI for all of us. Anthropologists, “ However, it has chosen to sit outside this year’s game.

Hims and Him

The Telethyew Organization is running the advertisement of Hims and his first Super Bowl ad and is it Getting a lot of attentionThe AD of 60-Section, which criticizes the approved weight loss drug manufacturers, described as “provocative”. We should notice that the company sells its own knock-off version of some of the most popular prescription weight-hrs drugs and is being investigated by the FDA for “misleading patients”.

Popcase

Prabiotic soda brand Poppy is promoting its second super bowle commercial. This year’s ad is “Soda Thinking” under the title “Soda explore the criminals’ face to face when thinking of drinking soda”, according to AdwicThe Creator Allix Earl, Jack Shane and Love Island USA’s Rous Raush is the star of advertising.

Global papaya

Papaya Global, a Global Work Force Payment Platform that Venture Capital has collected more than $ 440 million, it will return for the second super bull. The first Super Bowl ad on Startup was going on in 2021 and earned 1 million views, according to which the traffic on the company’s website increased by three times. Press releaseThe This year, Advertisement Global pay -focus on how complicated the roole can be.