Khloe Kardashian launches consumer brand, backed by Serena Ventures, WME

Kholo Kardashian has previously launched its new food agency Kholwood and its first product, a protein popcorn, Set to hit the target from April 25th.

Back to December, TechCrunch Reported that Kardashian And his mother wanted to collect at least 10 million dollars for a business called Chris Jenner Khulod. The brand investor K5 Global associate partner Jessica Biksby said that it was about to raise an “Overseaskrbid Million 12 million rounds”.

Other investors include Serena Ventures, William Morris Endevor (WME) and Shrag Capital.

Khulwood says that its popcorn is made from the entire grain maize and its “khud dust” is a protein and seasoning mixture sprinkled on it, providing seven grams of protein each. In addition to the target, the product will also be sold On its website.

“We’re starting with popcorn, but it’s just the beginning,” Kardashian told TechCrunch. “We are planning to extend the other snacking categories across the store, there are many places to re -imagine daily snacks”

Kardashian says that the mission of his snack brand is to provide more nutritious options made from “clear” elements.

The Kardashian-Zenners are known for their growing and growing consumer business empire. This is, however, for the first time any family member is turning to breakfast business. It is somewhat understandable – numerous articles about their favorite foods have been written (including A dedicated Instagram page) And anywhere there is a wide range of potential consumers, celebrities have a broad opportunity for money.

The celebrity has been out of the pump Numerous hair care linesAlcohol lines and beauty products. The Kardashians were there (and still doing it). Now, their empire spreads From household cleaning products Near the food in our pantries.