Phia’s Phoebe Gates and Sophia Kianni talk consumer AI at Disrupt 2025

Customers are doing AI’s breakout moments – and a few startups are preferred this year’s spotlight FiaThe AI-driven shopping assistant has become one of the rumor launches of 2025, not just for Jenner Z Shops not for its view, it is also for the founders led by the leadership of Power House: Phobi gates And SophiaThe

This TechCrunch Disruption 2025San Francisco’s Moscone West is happening on 27-29 October, both will take Phase To share how they are making Fia a sustainable consumer brand, what it takes to scale one of the competitive markets of the Tech, and how they turn viral rumors into a permanent market.

Consumer’s AI’s next era

Fia Re -inventing the way digital natives discover, compare, and shopping for products – mix AI assistance with the values ​​of conscious consumers. For General Z, the shopping journey is almost higher than the convenience. This is about to align the choices with faith, personalization and personal morality. Gates and Kianni are betting that the next generation customer AI must be supplied to all these fronts at once.

From Advocacy to AI

Phobi gatesCo-founder of PHIA, an entrepreneur and a enthusiastic lawyer for women’s reproductive rights and gender equity. A graduate of Stanford, a human biology, has worked with worldwide health care leaders, workers and consultants to carry out meaningful social changes. Gates applies his entrepreneur to inspire women of the new generation of business. 2024 is recognized by reproductive freedom as “Rising Breeding Freedom Champion”, he continues as a vocal for progress while turning Fia into a top AI shopping brand.

Sophia Fear co-founder. He is an Iranian American entrepreneur and climate worker who created waves as founders Climate cardinalsThe world’s largest youth-led climate is non-profit. 30 Under 30 and 100 female Forbes of the BBC have been named, she also served as the youngest UN climate adviser in US history. Now he is applying his story to scale Fia and applying advocacy skills. A alumni of Stanford, Kiani smart, is focusing on using AI to empower more sustainable consumers.

Learn how to grow in this session, loyalty and influence

Customer AI brand is not just about technology – it is to win faith, adapt fast to the market shift and how to stand in a noise. Gates and Kianni will discuss:

• To focus on receiving attention: Fia is going out of the hype to create actual consumer loyalty.
• General Z Factor: Why today’s younger buyers expect personalization, transparency and standardized technology.
• Building for scale: One of the most difficult markets of technology is to read the idea from initially.

Don’t miss ticket savings

With more than 10,000 founders, investors and operators to gather at TechCrunch Disruption 2025, this session must be seen for anyone who wants to win the General Z obedience in customer AI, trade, or brand-driven technology. Stay home when Phobby Gates and Sofia Kianni break the next border of AI-driven shopping. Register today to save up to $ 444The Just more than you? Save 20% for 4-9 groups between tomorrow, October 3.