Sequoia bets on silence | TechCrunch

There is a strategy to manage a time-honored crisis, none of which say nothing and wait for anger to go. For Sikoiya Capital, the technique has done well this week. In the early part of the partner Shaun Magu Criticism On an inflammatory social media post, those initial wrath quickly cools. Now, some think that Maguer’s disobedient position can even strengthen its position. Business Insider actually says it “Deal is good for flow” – debate as competitive advantage.

Calculating the sequier carries the real risk of gambling. Another provocative post of Maguier that hurts the wrong nerve, the change in political wind, or the growing consequences can quickly convert their unforgettable partner into a responsibility from a resource that the firm can no longer ignore.

A crisis is a professional who has managed the fame of dozens of big brands, told the editor that companies like Sikoia are bulletproof until they are. “

What has been

Earlier this week, the Sikoire Hands -off approach was tested when the store Venture Farm found himself in the eyes of Maguer’s inflammatory comments about New York City’s mayor candidate Johran Mamdani. Maguer called him “Islamist” who came from a culture in July 4 that lies about everything ” Tweet XA, which has been seen more than five million times since then. More than one to a thousand signatures. In. Petition Sikoiya condemned these comments, demanding Maguer’s behavior investigating and apologizing.

There has been a lot of talk about why Sikoiya didn’t do it, many outlets noticed that Magu’s not just a partner. This status is partially on his friendship with the co-founder of the stripe. According to the report, at a founding fund event of 20, Maguier-then a founder defended Kolison during the argument with Anduril’s Palmer Luski about quantum computing about the friendship of the fund-supported entrepreneur-Kolison. The connection was proved valuable when joining Google Venture in Magu’s 2016; He helped to secure the investment of 20 million stripes in his first week of Million. When Magu’s Google Ventures were left in 2019, Collison personally recommended him to the sequel partners. (Strip is on the sequier portfolio 2010With the investment of the firm More than 500 million dollars More than 15 years.)

Maguy also led the sequier investment, a stabiline platform earned for the stripe $ 1.1 billionAnd this is the link to the sequier with the Elon mask, though it is probably somewhat exaggerated. The Global Managing Director, Rolf Botha, both domestic South African and for more than 25 years of knowing each other, joined the then Nasent Pepal together with their period, where Both was personally appointed by musk.

Despite that long relationship, the two have not always seen. Boba was highly criticized in the management style of the mask when the mask was the CEO of Mark Merged X.com/PayPal Company, where Both was CFO. Bog Once said Veteran journalist eBay Domises, “I think Elon had been a CEO for another six months, but it could have killed the company. The mistakes that Elon had been making at this time was increasing the risk of business.” But Kasturi was in disagreement with the whole crew at that time and that excitement has long been Has been resolvedThe

Here is the bigger thing: when you are operating a few billion dollars and your farm’s reputation depends on the winners who support Google, Stripe and Nvidia, you do not easily separate any rain maker.

Meanwhile, Maguer’s behavior implies that he is not lagging behind. After issuing a 30 minutes of video X last weekend where he apologized for forgiveness of so many people – he said he was talking about a political ideology and not about any religion – he was twice as aggressive in this week. He claimed that he had “command structure” “the opposite engineer” to his critics and threatened to “embarrass” anyone against him. He also added that it was “1% throttle” and warned people that “the Internet wres not to fuck.”

Silent treatment

Sikoiya has a procedure in this situation. The farm has given a place to express its partners publicly in the Histor, including images, including images Dog Leone And Michael Moritz (WHO Leave the firm In 2023) represents different political outlook.

However, there is an important difference between political diversity and inflammatory lectures, and obviously Maguier’s comments have been expanded beyond the biased politics that disrupts both political opponents and potential business partners.

It should also be remembered that there is also a bright line for Sequia. Michael Goguen, another, was the Rain Maker before with the farm, immediately Door When Sikoiya filed a sexual abuse case against her, she learned. The situation is rarely comparable; Goguen’s issues were legal and personal, not ideological. At the same time, Sikoia has shown that it is not willing to circle the wagons at any cost, if its reputation is at risk.

Probably, several reasons are notified by Secoyer’s Du-A-A-PR strategy, how quick people, in the face of a constant news, move forward from a scandal. The firm is working on a different political natural scene in the United States along with the victory of Donald Trump and the DII initiative’s rollback has new tolerance for the controversial lecture. What could be a career-end at the point of time before it is more easily clean.

The firm is probably making the fact that the founders want partners who fit the traditional, more genetal VC mold, they want to be more successful. The start-up startups by multiple top-level companies may not be liked or agree with Magu, but when Sikoia calls her track records and almost bottomless pockets, most founders are going to welcome the firm with an open arm.

There is also a very real potential that Sikoiya is working on a Continuous Plan. (Sikoiya refused to comment on Magu’s posts when arriving at TechCrunch early this week.)

Nevertheless, the silence of the Sequoa carries the risk of the silence. Not all signators were confirmed, but the petition against Maguer includes the names of some prominent executives and founders in the Middle East who have been verified to sign it and they represent the diversified, global talent that drives innovation. Without addressing this debate, Sikoiya is riskyly viewing Maguer’s opinion as supporting.

Put the other way, though the capital of the initiative has been significantly forgiven the Histor Tihassically Controversial figures With the flow of exceptional agreement, the firm is gambling with its reputation in the growing global market where the entire region and communities are alienated by the real business.

Whether this betting is closed depends on how long the debate is lasting, it will depend on how much the business spends on the business and the urge to push the past to tolerance of Magu’s own tolerance. (He says he does not post anything that has not done “WorryinglyThe “)

History suggests that established financial companies with strong track records surpass their scandal even serious issues. When Apollo Global Management Leon Black Resigned in 2021 Jeffrey Epstein was more than $ 158 million, the firm’s stock was just moved and the shareholders seemed to be uninterrupted. Under the new leadership of Apollo, he just continued his aggressive contract.

Similarly, Claine Parkins Survived from Ellen Poor High-Profile Gender discrimination Case in 2015. However it took a few years and originally a New team Silicon Valley’s classification is for the Store Venture Farm to regain its action. The lesson here may be that the controversial partners can be tolerated, depending on how the recovery deadlines manage the crisis can vary significantly.

Now, Crisis Communications Professional, who did not want to be named, has some suggestions for Maguier and by extension. Experts said about the video Magu, published after his initial comment, “I think apologies addressed the ambiguities. [Maguire’s] Post, however this is a 30-minute video — you need to be really interested in watching it. “

If the next time, the professional said, Maguier should “make two videos – for three minutes” and the other, the long video, for anyone who wants to observe.

Sometimes, the expert has added, “less than more.”