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YouTube is examining a new two-person premium subscription plan in selected countries, the company confirmed on Monday to TechCRANCH. This level is being driven in India, France, Hong Kong and Taiwan.
The news was first reported by Money controlThe
“We are experimenting with new ways to supply our YouTube premium customers with more flexibility and price supply to our YouTube premium,” a spokesman for the YouTube spokeswoman told TechCrunch, in some countries, with the option of supplying a two -person premium plan, the opportunity to share subscriptions to reduce costs. “
Like Spotify Duo Subscription Tear, YouTube’s new plan allows the two people to access the premium for a discount price. The goal of the plan is to notice people who want the benefits of YouTube premium, such as advertising-free and background play, without promising the entire family plan.
As YouTube, the new plan will allow it to increase its customer number and potentially earn more income. For example, people who may have canceled their premium plans After prices rise in recent years The discount may decide to sign up for the scheduled two-person plan.
The introduction of the test came as Google -owned YouTube works to diversify its subscription offers. In March, YouTube is a new roll out The premium subscription level says premium lights This lets users see the “maximum” video ad-free for $ 7.99 per month. The plan is currently available in the United States, Australia, Germany and Thailand.
At that time, the company says that YouTube music and YouTube premium subscriptions have reached more than 125 million users with worldwide trials.
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Like the introduction of any other test, it is unknown when YouTube or two persons premium plan to roll out more extensively or in additional countries.